Fashion Business

James educates merchandisers and designers about the global design development cycle; from initial concept, consumer investigation, branding, and production analysis throughout the supply chain allowing students to understand the connection between textile research and development, global sourcing, garment fit, costing, qualifying a factory and manufacturing knowledge needed to understand how a collection goes to market.

Fashion business and design students gain insight into how the environment, culture, economics, and global crises have an impact on the design development process.